This week I have been in the process of updating and changing our website (more on that next week) and I thought it might be helpful to let you know in detail a little more about the things that we can do to help you manage and grow your business. The first service I am [...]
Read MoreDatabase management, contact management, clients lists– whatever you call them I can hear you groaning right now! I was the same way until a few days ago. As a Marketing Consultant I know that it is vital to any marketing process to update my database, but I am just as guilty as everyone else because [...]
Read MoreReferral Marketing: 2011- A Time to Reconnect I love this time of year. The holidays are over, the decorations are put away and it is time to start anew. It is a time to reflect on your business and make changes that will help your business grow this year. It is a time to evaluate [...]
Read MoreReferral Marketing: Providing Value Something that I think easily gets lost in the marketing messages we send to our clients is value. What value is in that message that you are providing to your clients. Moreover, what value am I providing you when I send you these emails? Before I sit down to write each [...]
Read MoreEvery marketing effort must start with the same thing—a list. This list is most commonly known as a database and for some it can be difficult and overwhelming to put together that database. This can be even more difficult if a database has never been created. Below I have outlined ideas to help create or [...]
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